Client: Miniclip
Challenge: Gaming giants MIniclip wanted to promote their game 8-Ball Pool to a wider audience, specifically English speaking countries, to explain the game, tips, and tricks for users and also to show the unique unlockables the game has to offer.
Solution: Through the use of our in-house software and expertise, we provided a shortlist of 20+ influencers who matched their target demographics and also produced the high-entertainment content they were looking for. Released over the targeting both UK and US audiences, the campaign led to some awesome videos!