Client: Head Ball 2 (Masomo)
Challenge: To support the launch of the latest release in the Head Ball series, to generate mass awareness and drive installs of the game across key European territories.
Solution: We provided Masomo with high profile YouTube influencers to create integrated content featuring key elements of the Head Ball 2 gameplay, inviting their viewers to add their personal player ID on the game for the chance to take them on head-to-head.
Results
Results: 598,063 views, 12,310 clicks
